Starting a website design from scratch can be an overwhelming task. What colors do you use? How should tabs work? How many images are too many? What designs are most user-friendly?
Here are 15 handpicked clean website design ideas to help you achieve a bold and clean website you and your users will love.
Example: Jonathan Decosta
Black and white is a classic look that has never gone out of style. Websites that use grayscale colors can carry a calming, yet lasting effect.
2. Accent Color
Example: The Escape Committee
Black and white can carry a bold statement. But throwing in an accent color can pack its own punch. Colors such as red or yellow draw a user’s attention where you want it to go.
3. Up Close Images
What’s better way to showcase your products than with an up close and personal image? It’s a direct way to tell your customers, “You have come to the right place for this particular product.” It’s like you’re inviting them in on a conversation they started.
TIP: Keep your photo clean and clear. You don’t want your customers to guess what you’re selling based off of a photograph. Any print on the photograph should be big and easy to decipher, too.
4. Mouseover Effect
Example: Brave People
The example above does a lot of things right for a clean website look. The large background photo, easy to read font. A simple out of the way menu button.
It also has a simple mouseover effect front and center of the website. This draws customers’ eyes to complete a chosen call to action: “Hire Us.”
TIP: A mouseover action does not have to be crazy fancy. Make sure it isn’t distracting to the rest of your page and that it does enough to highlight what you want your customers to see first.
5. Large Title
Example: Austin Eastciders
There’s no better way to say, “You’re Here!” than a huge title on your front page. Our rushed society has internet users scanning what’s on their screen instead of reading every detail. A large, in-your-face title catches their attention right away.
TIP: Try welcoming your customers to the website with a quick, catchy phrase.
6. Full-Screen Forms
Example: Full-screen form interface by Mary Lou
This is another example minimalists will love. We already know large typography is a popular way to grab attention. So, why not turn that into an interactive form?
This is a growing trend and a great way to source user and contact information.
7. Creative Color Branding
Example: Camden Town Brewery
It’s amazing what color can do for a website. It can help highlight specific details, build intrigue, or even tell a story.
Regardless of the layout you choose for your website, you’ll want to keep your brand’s color pallet in mind. Make sure your website aligns with your brand’s aesthetics. But also, be creative with that color when you can.
TIP: Consider switching up your color palette layout when users navigate through your website. In the example above, the background color changes with each individual product. This is a great way to distinguish what a user is viewing. Nothing gets bogged down or confused with a separate product they offer.
8. Hidden Navigation
Example: Masi Tupungato
This is a fantastic minimalist option. With hidden website navigation, your menu is out of the way of any visual message on your page.
TIP: If you choose to make your menu hidden, make sure users can still find it. Don’t tuck it away under an icon that wouldn’t make sense.
9. Custom Images
Example: Campo Alle Comete
A custom image or drawing will set your brand apart by adding character no other site will have. Displaying a unique drawing will make your brand identity memorable.
TIP: Enlist an artist to help you create a design specific to your brand esthetics and company values. Make sure the artist you choose has a similar style to your image.
10. Asymmetric Layout
Most websites have an “invisible” grid layout. But if you want your website to stand out as a creative place, you may want to break that grid and go asymmetrical.
It may seem like a chaotic choice, but it appeals to many art-centric users and is a clear way to add a unique touch.
11. Split Content
Example: Hello Monday
It’s likely that your company has more than one message to send out to customers. Why not display more than one message at once? You can do just that by splitting your content on a single page.
TIP: Make sure your content is well organized and makes sense when it’s paired together. Just because it’s split doesn’t mean it shouldn’t make sense.
12. Scroll Animation
Example: Amande Gelateria
Scrolling animation on landing pages is becoming a popular trend. It’s an engaging way to increase a user’s time on your page and keep their attention.
TIP: Keep your animation simple and ensure it communicates your business clearly. You don’t want your customers to forget the reason they came to your website in the first place.
13. Rotating Animation
A rotating image is a curiosity for users, leaving them to wonder what else the site has to offer. It’s a unique experience that almost hypnotizes users into spending more time on your website.
TIP: Keep your animation simple, but don’t be afraid of texture or details on the object itself.
Example: Doug Aitken: The Source
Video can be tricky for websites. It can cause slow loading or be a distracting nuisance.
However, when done well, a video can be an intriguing way to welcome a user to your website. The above example uses a brief video to introduce the interview project. The sample is a great sample for what you could find next on the website.
15. Back To Basics
Of course, when you aren’t sure where else to turn, it’s always good to go back to basics. Create a minimalistic, simple design with a predominately white background.
It draws attention to your products and provides an overall clean appearance.
Finding the Right Clean Website Design for You
When it comes to impressing potential customers, the right clean website design can go along way. However, not everyone may feel like a natural web designer.
We get it, and we are here to help. When you are ready to get started on your professional webpage contact us to learn more.