Our Latest Posts

The Ultimate SEO Strategy Template

According to Internet Live Stats, Google performs over 60,000 searches every second. Clearly, a lot of traffic is being directed all over the world at any given time. This is also evidence of the stiff competition on the interwebs. That's why you need a solid SEO strategy template to stand out from…
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Why Mobile Optimisation is Essential for Your Website in 2018

Changes in technology can sometimes affect how people experience the internet. Today, the latest developments in mobile devices have made it easier than ever for anyone to get online at any time. Because of this, optimizing websites for mobile devices has become an important step in the development process. There…
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Does Your Business Need a PPC Strategy?

Almost 75% of businesses use, or plan to use, pay-per-click (PPC) advertising to boost revenue. Is it time your business did the same? Well, maybe. There are times when a PPC strategy is the gold standard for a business chasing growth and profits, but there are other times when it might not be…
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6 Secrets to Appearing in Local Searches

Do you have a website that's failing to bring in new customers? Over 75% of potential customers who make a shopping-related search will visit a store they like within 24 hours, so if you're neglecting local SEO, you're putting yourself behind your competitors. But what can local businesses like yours do…
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7 Reasons Your Business Website Needs a Blog

Once you've got your business's website up and running, you think you're set. It looks great, your products or services are set-up perfectly, people know how to contact you... but there's just one problem. No one is looking at the site! And when no one is looking at your site,…
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Top 10 Essential Website Features You Need This Year

Websites need to be aesthetically pleasing but also functional. If your website won't load completely, is overwhelming, or hard to navigate it doesn't matter how beautifully designed it is, people will get frustrated. It's important to understand what the average consumer wants of a website and to keep up with…
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Organic Vs Paid Search- What Is the Difference Between the Two?

When you first start out building a web presence for your business, you're going to face many challenges. One of the first is to determine which to choose between organic vs paid search. Your digital marketing strategy is a critical part of building your brand's authority and visibility. But in…
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10 Professional SEO Content Writer Secrets

How do you write as well as a full-fledged SEO content writer? The truth is most professional SEO writers are self-taught and just read blogs to keep up with current trends... like you are now. So you're halfway there. Like most of SEO, good content writing best practices are always…
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10 Website Design Principles You Should Keep in Mind

Studies have shown that Internet users decide to stay on or leave a website in the first 30 seconds. This means your website has 30 seconds to make an impression and express a clearly stated purpose or you lose them. If your website manages to keep their attention for longer than…
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A Beginner’s Guide to Paid Search Options

Grasping the ins and outs of digital marketing is no small feat. There are content marketing and social media accounts to keep tabs on. There's Google Analytics, and if you're a brick and mortar shop, local SEO. Which brings us to paid search. Paid search refers to your ability to…
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The Best Types of Links for Driving Traffic to Your Website

Link-building, in essence, is acquiring links to your website in other domain. But why is this so important? Why should you invest time, money, and effort in building a backlink profile? Search engines use links to crawl the web. Think of it as streets connecting one website to another. A…
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What is Linking? An Absolute Beginner’s Guide to Link-Building for SEO

You may be thinking that valuable content is the only thing a website needs to be successful. Unfortunately, you're not entirely correct. Quality content is important, and you do need it. But how is anyone going to find your work if it's just sitting on an island in the internet?…
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