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Practical articles on WordPress, web design, SEO and growing your business online. Written for business owners, not developers.
Conversion Optimization: A Beginners Guide to CRO in 2019
The time is 9 AM and the numbers showing in analytics spike. You shift in your chair, enthusiastic about the sales primed to roll in. And yet, your site’s visitor count starts dwindling and the office phone remains stays silent… nothing. What gives? You can help but think. Getting traffic to your site is something you know…
Cutting Edge: The 9 Latest and Greatest Web Design Trends We’ve Seen in 2019
Taking a look around the web, it may appear that web design hasn’t changed much since last year. This is partly true. Many web design trends have stayed the same, but with small, yet very significant shifts. While it may be hard to notice at first glance, each of these small changes makes an important difference. And…
Guest Blogging for Backlinks, Branding, and Profit: A Beginners Guide
Do you want to grow your web traffic? You can achieve this and much more with effective guest blogging. You might be wondering – why spend time and effort writing a blog post for someone else to publish? At first, guest blogging can appear nonsensical. However, that’s until you realize the importance of backlinks to…
Lightning Fast Page Speed: 10 Website Performance Hacks Worth Doing
You know that goldfish you have at home? Swimming endlessly round and round its little fish bowl? Well, it probably has a better attention span than you. Seriously. Science tells us that our attention spans have dropped 4 seconds in the last 20 years. We’re now able to attend to something for a whole 8 seconds on average!…
Finally, a Small Business Website You’ll Love: A Guide to Website Creation
When it comes to small businesses, you want to get as big of a reach as possible. The easiest way to do that is to go online and get yourself a website. Up to 71 per cent of businesses today have a website. Staying in the remaining 29 per cent makes your company medieval. You need that exposure,…
No, Don’t Go! 10 Savvy Sales Hacks to Reduce Shopping Cart Abandonment Rate
E-commerce businesses in the United Kingdom have a big problem. Did you know that across all industries more than 75% of e-commerce shopping carts get abandoned? That translates to about £1.7 million in missed sales every year. Consumers abandon online shopping carts for many reasons, like poor website design, but you can prevent cart abandonment by addressing those…
10 Lucrative Ways PPC Optimization Can Benefit Your Website
Did you know that Google still continues to dominate the search engine market? After all, its global market share is at 92%. That’s why if want to get more exposure for your website, you need to optimise your content to fit their algorithm. There are a lot of ways for you to market your business. This means…
Gain Local Traction! Why Your Company Should Hire a Local Seo Expert
Your site is up, your business is running… but business from local residents has been slow. Now what? Sometimes it can feel like there’s no way to compete effectively with other local businesses for consumers that live in your area. After all, there are always big names out there that people have heard of. Fortunately, there…
Expand Your Digital Footprint: 8 Incredible SEO Techniques You NEED to Try
Are you trying to improve your online presence? Do you want to have more visitors coming to your website? If you’re trying to reach a broader audience with your website and you want your business to succeed online, then you need to use search engine optimization (SEO) techniques. Creating a solid SEO strategy is essential for getting…
Break the Internet! How to Run a Successful Social Media Campaign
While there are surely dozens of reasons why 88% of companies use social media for marketing, one of yours has to be the potential for building stronger leads. With the help of social media, you get to talk about your products and services in a sincere way that connects you to your audience. If you want to…
Standing Out From the Crowd- 5 Marketing Tips You Have to Try!
Did you know that for every $92 most businesses spend acquiring new customers, only $1 of that is spent on actually converting those customers? Knowing how to turn marketing efforts into real conversions, or dollars and cents is challenging to say the least. Luckily, we’ve got your back with these five marketing tips to help you not…
7 Tips for Writing Blogs That Talk to Your Readers
With the number of bloggers set to reach an estimated 31.7 million users by 2020, the opportunity to be a successful blogger is only growing. If you find yourself among the millions of people interested in pursuing blogging, there are some tricks and techniques you need to know. There is a pretty much endless list of topics…
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